In this tutorial, you will learn about how to create leads in Salesforce programmatically, without the use of plugins. This tutorial focuses on integrating Contact Form 7 to SF using the Web-to-Lead method.

The full code can be found at the end of the tutorial.

If you are interested in a different integration please let us know in the comments section.

First we need to hook into the CF7’s “before send email”.

add_action("wpcf7_before_send_mail", "web_to_salesforce");

We then create a function where we do the logic. The CF7 hook passes one variable which I called “$cf7”.

function web_to_salesforce($cf7){ // do logic here }

Inside our function we retrieve the submission instance and the current contact form information.

function web_to_salesforce($cf7){ $submission = WPCF7_Submission::get_instance(); $wpcf = WPCF7_ContactForm::get_current(); }

We can use the $wpcf object to to get the id and compare it to the id of the CF7 form we want to target. Bonus: we can also use the object to get the mail prop.

Using the $submission object we get the user-posted form data.

function web_to_salesforce($cf7){ $submission = WPCF7_Submission::get_instance(); $wpcf = WPCF7_ContactForm::get_current(); if( $wpcf->id == 99){ // 99 being the id of the CF7 form if ( !$submission ) { return false; } $mail = $wpcf->prop('mail'); $posted_data = $submission->get_posted_data(); } }

In the next step, we prepare the fields we want to send to Salesforce.

$url = 'https://webto.salesforce.com/servlet/servlet.WebToLead?encoding=UTF-8'; $fields = array( 'debug' => 0, // set to 1 to active debug mode 'debugEmail' => 'admin@website.com', 'oid' => '00A100000000abc', 'first_name' => $posted_data['first-name'], 'last_name' => $posted_data['last-name'], 'email' => $posted_data['email'], 'phone' => $posted_data['telephone'], 'company' => $posted_data['company'], 'state' => $posted_data['state'], 'description' => $posted_data['enquiry'], 'country' => $posted_data['your-country'], 'emailOptOut' => true, 'lead_source' => 'Contact form', );

We then call our cURL function that we will create next.

curl_send_to_salesforce($url, $fields);

Bonus: you can edit the email CF7 recipient here based on various rules on the posted data.

$mail['recipient'] = 'sales@website.com'; // Save the email to field $wpcf->set_properties(array( "mail" => $mail )); // Return current cf7 instance return $wpcf;

Now for our cURL function:

function curl_send_to_salesforce($url, $fields){ // URL-ify the data for the POST foreach($fields as $key=>$value) { $fields_string .= $key.'='.$value.'&'; } rtrim($fields_string, '&'); // Open connection $ch = curl_init(); // Set the url // Set the number of POST vars // Set the POST data curl_setopt($ch,CURLOPT_URL, $url); curl_setopt($ch,CURLOPT_POST, count($fields)); curl_setopt($ch,CURLOPT_POSTFIELDS, $fields_string); // Execute post $result = curl_exec($ch); // Close connection curl_close($ch); return $result; }

Now for the full code:

<?php function web_to_salesforce($cf7){ $submission = WPCF7_Submission::get_instance(); $wpcf = WPCF7_ContactForm::get_current(); if( $wpcf->id == 99 ){ // 99 being the id of the CF7 form if ( !$submission ) { return false; } $mail = $wpcf->prop('mail'); $posted_data = $submission->get_posted_data(); $url = 'https://webto.salesforce.com/servlet/servlet.WebToLead?encoding=UTF-8'; $fields = array( 'debug' => 0, // set to 1 to active debug mode 'debugEmail' => 'admin@website.com', 'oid' => '00A100000000abc', 'first_name' => $posted_data['first-name'], 'last_name' => $posted_data['last-name'], 'email' => $posted_data['email'], 'phone' => $posted_data['telephone'], 'company' => $posted_data['company'], 'state' => $posted_data['state'], 'description' => $posted_data['enquiry'], 'country' => $posted_data['your-country'], 'emailOptOut' => true, 'lead_source' => 'Contact form', ); curl_send_to_salesforce($url, $fields); $mail['recipient'] = 'sales@website.com'; // Save the email to field $wpcf->set_properties(array( "mail" => $mail )); // return current cf7 instance return $wpcf; } } function curl_send_to_salesforce($url, $fields){ // URL-ify the data for the POST foreach($fields as $key=>$value) { $fields_string .= $key.'='.$value.'&'; } rtrim($fields_string, '&'); // Open connection $ch = curl_init(); // Set the url // Set the number of POST vars // Set the POST data curl_setopt($ch,CURLOPT_URL, $url); curl_setopt($ch,CURLOPT_POST, count($fields)); curl_setopt($ch,CURLOPT_POSTFIELDS, $fields_string); // Execute post $result = curl_exec($ch); // Close connection curl_close($ch); return $result; }

Hope this helped you get a head start with your integration. If you have any questions or need help with anything else, feel free to leave a comment below.

Published by Dragos Micu

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